Y'all think ATA gives a crap about what players want? They don't...but if everyone stops buying ecs, they might
Engagement is important for revenue from sales and advertising. If they really don't (doubtful, as it implies awful business sense) then they're hurting themselves. By the way, to all of you telling us to go back to KaW: S6 has no indi wars and, therefore, neither does the fifth part of the four-part event going on at the moment (not a typo). There's a 68-page thread there (started June 7th) on a similar subject to this one.